STAMFORD, Conn., Oct 25, 2010 (BUSINESS WIRE) --
Frontier Communications (NYSE: FTR) has introduced "Custom Value Pricing," a new and simplified way for customers to pick and choose products that meet their needs and save money in the process. The customer decides the bundle of services best suited for their family, and Frontier's everyday low prices are discounted as the product bundle grows.
Custom Value Pricing is built around the customer experience. Frontier believes that customer conversations - whether by phone, email, tweets, or video - should be facilitated by their communications company. That is why Frontier customers can now mix and match all voice, video and data options and choose the right level of service - all while saving up to 15 percent.
"Most companies have prepackaged bundles of services, sometimes with a discount that has an expiration date," remarked Melinda White, Executive Vice President of Marketing and New Business Operations. "Frontier is inviting customers to build their own packages and receive additional discounts when any service is added. It's a brand new way of delivering customer choice, simplifying the process and adding value. You no longer have to buy the four-pack bundle if all you want is the two-pack bundle."
White offered an example of the services customers can choose from. "We offer Digital Phone Unlimited -- which includes local and long-distance phone service - which could be combined with our High-Speed Internet service or our Peace of Mind product that offers Hard-drive backup, live 24/7 U.S.- based tech support and more. As the bundle grows, the discount grows -- up to 15 percent -- and you take only what you want."
Custom Value Pricing is available today for Frontier customers in Alabama, Florida, Georgia, Iowa, Nebraska, Minnesota, Mississippi, Montana, New Mexico, New York, Pennsylvania, Tennessee, Utah and West Virginia.
"At Frontier it starts with listening to our customers. We want to make it easy and affordable to buy Frontier product bundles and easy to have conversations with us or your family, friends or customers," said White. "Let us know what you think." Residential customers may call 877-866-0694 and Business customers 877-728-3956 for more information, or visit us online at www.frontier.com.
About Frontier Communications
Frontier Communications Corporation (NYSE: FTR) offers voice, High-Speed Internet, satellite video, wireless Internet data access, data security solutions, bundled offerings, specialized bundles for small businesses and home offices, and advanced business communications Access Solutions for medium and large businesses in 27 states and with approximately 14,600 employees. Frontier's my fitv offers an extensive library of entertainment content, an easy-to-use site navigation /search function, and national and local TV content. More information is available at www.frontier.com, www.frontier.com/ir and www.myfitv.com.
SOURCE: Frontier Communications
Steve Crosby, 916-206-8198
SVP, Government and Regulatory Affairs